Seguimento de Planograma


Aumentando a receita e definindo o layout das prateleiras de acordo com planogramas






Planeje-Faça-Verifique-Aja

Os varejistas veem um aumento de até 9% nas vendas, garantindo a colocação correta do produto

Desafios do processo

Baixa

precisão

Dificuldades em influenciar as razões por trás das regras







Falta de transparência

Dificuldades em avaliar o motivo e o volume das violações







Baixa

estabilidade

Determinando o impacto potencial dos planogramas no crescimento das vendas

Difícil

escala

Auditoria manual: demorada, com alto custo, baixa cobertura e erros humanos

How Ailet can solve these issues
  • ONLINE RECOGNITION

    Photo results in less than 20 seconds. Results are available while the sales representative is still at the store

    1
  • DATA QUALITY
    Up to ~98% recognition accuracy and photo quality control for the field-teams, geo-fencing, photo duplicates elimination
    2
  • KPIs CONTROL
    Field-force tasks setup, online KPI calculation and clear execution guidelines, based on concrete errors, to make adjustments to the layout right at the shelf
    3
  • EXTENSIVE DATA
    Fast upload of new assortment plans (by SKU for brand, category), relevant planogram files, calculation of the fact in facings and SKUs, reasons for out-of-shelf occurrences for each SKU
    4
  • REAL-TIME REPORTING
    Real-time reporting on Planogram Compliance metrics dynamics, team's performance for the back office. Holistic BI dashboards with SKU status distribution, position, shelf, stand level, etc
    5
  • SYSTEM CUSTOMIZATION
    Flexible system set-up according to your specifications - placement plans, macrocategories, categories, brands, manufacturers, availability, absence, POS
    6
Benefits received
  • Streamlined planogram compliance
    High data accuracy, automatic realogram/planogram compliance detection. Timely in-store corrective instructions for your filed-teams
  • Agile teams & Lower audit cost
    Minimised human error with automation and increased store coverage in less time
  • Data-driven decisions by management
    Automatic planogram compliance reporting to management team with analytical dashboards setup to your specifications
  • Improved product availability & placement
    Flexible configuration of placement plans according to the layout rules. Individual criteria setup
01
Check augmented realogram
02
Take a photo of the shelf with Ailet App
03
Receive automatic gap report and guidelines
for corrections at shelf
04
Real-time planogram compliance reporting
to management
How it works